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Monday, August 16, 2021

How Do I Find The Right NICHE? Niche Marketing

How Do I Find The Right NICHE? Niche Marketing
http://EarnWhateverYouWant.com
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Finding the right NICHE for what you have to sell isn’t really all that difficult. Just think about who the people are who would be most interested in what you have to sell.

For example, if you have concocted a shampoo formula that will take chlorine out of a person’s hair, you can’t compete with giant companies that sell shampoo but you can narrow your market down to a niche and target sales to those who have swimming pools. You buy a domain, get a server, and build a website to advertise your product JUST to people who have swimming pools.

Niche Marketing is the last great frontier for the small business entrepreneur. Out there in the ‘real’ world, small businesses don’t have a half fair chance of competing against the giant international corporations of the world.

The Internet has evened the odds for small business. The Internet has created a real equal opportunity for those who are willing to use it. There are several different ways to make use of niche marketing and succeed.

All of the ways require getting a domain and a webhost, building web pages and adding content. Those are just the basic basics of Internet Marketing in any form. Then there are the choices of how to go about building a successful niche marketing site that will provide you with a profit….hopefully a very large profit.

1. You can create an informational product. An informational product can be articles, reports, columns, audio or video, or other things. These can be sold as stand alone products or used for advertisement or promotional causes.

2. You can build a content rich web site that will be so interesting it will draw potential customers again and again.

3. You can publish newsletters and ezines that are so full of pertinent information that people will happily pay for subscriptions to them.

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All of the above listed ways can be used to create a niche marketing website that has the capacity to make money. There are two things that all of these methods have in common.

1. The topic must be one that helps people solve a problem, makes them healthier or happier, or provides them with information that they want or need in some way.

2. The content of the website, no matter the topic, must be relevant, timely and interesting to the people who are reading it and the website must be easily navigated.

One reason that so many people want to work from their homes is that there in no need for a large financial investment to begin an online business. One doesn’t need to invest heavily in product development.

Those who have expertise in almost anything can begin by simply writing an e-book and promoting it or obtaining a website and promoting products that are produced by others.

Think of the people who promote products that are produced by others as the modern version of the old door-to-door salesman except instead of knocking on one door at a time they knock on the doors of millions of people at the same time by way of the Internet.

Another attractive reason that draws people to a work-at-home job or small business is the fact that they don’t need to incorporate….a sole-proprietorship does nicely. One person working from one computer these days can accomplish the same things that once required many people working many hours to accomplish.

A sole-proprietorship business isn’t required to file separate tax returns or pay any special taxes on income that is earned in the way that a corporation, an llc or even a partnership business is required to do.

If you can determine that there are people out there who are willing to spend money to buy what you are selling and you can identify those people then you have a niche marketing product or service that can make money on the Internet. Sometimes it takes reframing your product or service to make it more attractive, better or just different than what others are selling it for. Research is the key to successful niche marketing.

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** Build giant mailing lists of subscribers that follow you ( in some lists I have 21,000+ subscribers ).
Mailing lists are a very important factor to create excellent connections with your customers - it means THE LIFE of your business.
Remember: your success depends by connections with people.

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