Want Success? Point To The Perfect Membership Model
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The model you decide upon for your membership site is of the utmost importance
and the one you choose depends upon your objectives. There are basically two
types of membership sites. There are free sites and there are paid for sites.
The two types of membership sites have one thing is common. Their memberships
are made up of people who share a common need or have a common interest. You
can, of course, buy a domain, set up a website and not charge for memberships
but choose who to admit and who not to admit. Or you can just set up a site on
an already established network.
Two examples of free membership sites are Groups on google and facebook. It
costs nothing to set these sites up and there is no charge at all for a person
to join.
There are no paid administrators or moderators. Each site sets its own rules for
how to join and the code of conduct for the site. The site topics are many and
varied. There are many “support” sites for those with health problems or
concerns and for those who have suffered the loss of loved ones.
There are sites for those who are passionate about crafts like quilting or wood
working. There are sites for those who love to travel. There are sites for
different age groups from teens to seniors.
The sites include chat software and a limited amount of space for posting
pictures, documents and links per member. The free sites do not have such things
as access to specialized data or lists. They don’t give access to such things as
music lessons.
Paid for membership sites are set up by businesses or individuals with the
objective of making money by supplying hard to find information, access to
specialized data or lists, or instruction in various fields.
Membership sites are owned and operated by people who either own the sites or
who are hired by the site owners to monitor and administer them. The topics for
paid for membership sites are even more varied than the free sites and certainly
more specialized.
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You can sell subscriptions for online content with your own membership site?
Selling online content by way of a password protected website has become big
business.
Not only is it fast to set up, but the start-up and running costs are minimal.
Work from home entrepreneurs and big businesses alike are tapping into this
new-found revenue source.
One of the great things about starting a membership site is you can take your
hobby, specialized knowledge or profession and turn it into a profitable
business. Your challenge will be finding exclusive content. You can start it
part time but it will likely develop into a full time business.
Planning for and setting your site up for auto-responders, automated sign-ups,
credit card processing, automated cancellations, etc is all part of a successful
membership website. Starting and running a membership site can be a lot of fun
and very exciting, however you need to know what’s involved in setting one up,
and then managing it effectively.
This whole process can seem a bit daunting. However, as complex as this seems,
many companies offer a low cost, easy-to-use software solution. This makes it
possible for almost anyone to start and market a membership site at a very low
cost.
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