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Thursday, December 17, 2009



Mediaset has taken note the communication issued this morning by its
subsidiary Telecinco to the Comision Nacional del Mercado de Valores
(CNMV). What follows is the full text of the said communication.

Madrid, 17 December 2009

Dear Sir,
Reference is made to your letter sent today, though which we are required to
declare whether there exist conversations addressed to the operation of integration
of the channels TELECINCO and CUATRO.
In this sense, I can confirm you the following:
Certain conversations have taken place or are taking place with different Groups of
Communication related to the integration of TELECINCO with other television
channels of national coverage, amongst them CUATRO.
Up to this date, no agreement has been reached in that sense, whether verbal or
Please do not hesitate to contact me for any further clarification.
Yours sincerely,
Mario Rodriguez Valderas
General Counsel and Member of the Board

Cologno Monzese, 17 December 2009

Department of Corporate Communications and Image
Tel. +39 0225149251
Fax +39 0225149286
e-mail: ufficiostampa@mediaset.it

Investor Relations Department
Tel. +39 0225147008
Fax +39 0225148535
e-mail: ir@mediaset.it

Tuesday, December 15, 2009



The Board of Directors, which met today under the chairmanship of Fedele
Confalonieri, resolved to proceed with the issue of an unrated bonded loan - the
company’s first on the Eurobond market and aimed solely at qualified investors -
before the end of 2010. The bonded loan will be for a nominal total of up to €300

The definitive terms for the issue will be determined at pricing on the basis of market conditions and communicated immediately.
This operation will make it possible to extend the average expiry dates of the Mediaset Group’s debt.

* * *

This Press Release is not an offer for the purchase of bonds in the United States. The bonds have not, and will not, be registered
as per the United States Securities Act del 1933, as modified (“Securities Act”), or in the terms of any financial regulation in any of
the states of the United States, or on behalf or to the benefit of a "U.S. person", as per the definition given by Regulation S of the
Securities Act, unless within the limits of applicable exceptions, i.e., an operation not subject to registration requirements under
the Securities Act.
This Press Release is not a public offer of financial products in Italy, as per art. 1, para. 1, letter. t), of Legislative Decree N°58 of
24 February 1998.

This Press Release is exclusively aimed at subjects (i) outside the United Kingdom; (ii) with professional credentials in maters pertaining to financial investments, as per art. 19(5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005, as modified (“Order”) or (iii) covered by the definition of art. 49, second para. from a) to d) of the Order or (iv) those to whom this Press Release may be sent without violating the terms of article 21 of the Financial Services and Markets Act 2000 (collectively identified as “relevant persons”). This Press Release is aimed solely at such relevant persons who may not pass it on to others. All forms of investment referred to by this Press Release is exclusively reserved to relevant persons and may only be effected by relevant persons.

This Press Release is not an offer of sale or an invitation to invest in financial products. Moreover, bonds may not be sold in any country or jurisdiction in which such an offer might be considered illegal. No action has or will be taken to permit a public offer of the bonds under any jurisdiction, including in Italy.

This Press Release (and the information contained herein) is not for publication, either directly or indirectly, in the United States

Cologno Monzese, 15 December 2009

Department of Corporate Communications and Image
Tel. +39 022514.9251
Fax +39 022514.9286
e-mail: ufficiostampa@mediaset.it

Investor Relations Department
Tel. +39 022514.7008
Fax +39 022514.8535
e-mail: ir@mediaset.it

Monday, December 14, 2009

Is your site dated and unprofessional?

If your site looks dated and unprofessional you will not make any sales.

People form an impression of your business, and whether or not they will do business with you, within 30 seconds. If your website meets one or more of the following points (below), your web site needs an urgent overhaul:

- Your web site address is of the "fr.e.e variety" and is extra long

- Your site starts with the words "Please bookmark our site"

- Your hit counter is of the fr.e.e variety and after one year reads "You are the 27th visitor to this site."

- You don't have a way to analyze your web site traffic and determine where your traffic is coming from

- You've NEVER sold one thing at your web site either directly or indirectly

- You don't have a way of tracking leads or prospective customers when they visit your site

- There is no easy to find contact information anywhere on your pages

The secret is:

"To make sales and profits, you've got to earn people's trust, and this starts with giving them lots of ways to believe you".

If you've had your web site online for a year and not made one dollar, then you need to reassess what you are doing.

## You may reprint or republish any of these articles as long as you use my name and a link to this blog ##

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