B&B Amedeo : stay in the most picturesque area of Naples

Housed on the 1st floor of a beautiful ancient building,Bed and breakfast Amedeo Residence is a Napoli residence  situated in the elegant and prestigious Chiaia district,an ideal location for your shopping and for your discovery of the city,only 20 meters from the Piazza Amedeo subway station,and just few steps of the panoramic Riviera di Chiaia sea promenade.Borgo Marinari with the amazing Castel dell'Ovo, with its unique shape, and the tourist harbour with the most famous restaurant of the city are reachable in 10 minutes.It is within a few minutes of the principal shopping and cultural area of Via dei Mille, Via Calabritto, Via Chiaia e Piazza del Pebliscito
The B&B is a bed and breakfast Napoli furnished in a modern and elegant style and offers all the modern comforts in an discreet friendliness atmosphere.
Due to its central position, near the sea and 15 minutes on foot from the historical centre, B&B Amedeo is the ideal place to enjoy Naples with its museums and cultural events, or the nearby islands Capri, Ischia and Procida. http://www.bbamedeo.it/

WOMEN IN ART SHOW 2011 Itinerante ! a cura de Noemi Silvera

Women in Art It's an International group Exhibition becoming itinerant show with Museum Posmodern Art Project (Uruguay) and Swan day (USA) as partners
First exhibition will be in march, taking part in Swan day events; and nexts exhibitions & festivals

When a woman inspire, when a woman is an artist must be in the art history official books.
PINTURA, DIGITAL ART, FOTOGRAFIA, POESIA, ARTISTS BOOKS, ART OBJECTS & more NOT DEAD LINE x 2011
1º Exposicion en La Biennale de Montevideo resto-pub Sorocabana Palace: 03 / 2011

ARTISTS WITH CONFIRMATED ARTWORKS pictures PARTICIPATION ARE:

ARTISTI CONFERMATI con le loro opere

KAREN ALEKYAN, Armenia
MARCELA ARIAS, Mexico
LEONARDO BASILE, Italy
ERALDO BIGARELLI, Italy
MARIA CRISTINA BIGARELLI, Italy
ANNA BONANNO, Italy
CECILIA BOSSI, Italy
CAM BRIVIO, ItalyCARLA COLOMBO, Italy
NUNZIA COSENZA, Italy (POETRY)
MINA DELIA
GIUSEPPE DELLA VOLPE, Italy
PAULA FRANCA, Brazil
CHRISTIAN FOGAROLLI, Italy
ANA MARIA GARCIA, Portugal
SILVIA GRASSI, Italy
ROSINA GUARDIA, Uruguay
MACIEJ HOFFMAN, Polland
CRISTINA LENA, Uruguay
LILIAN LESNIAK
ODILIA LIUZZI, Italy
FRANCESCO MESTRIA, ItalyKATIA MUÑOZ, Peru-España
MAYA LOPEZ MURO, Argentina
KATHLEEN MCHUGH, USA
MARCELA MUCCIARELLI, Argentina
SUSY NORFINI, Italy
JONGO PARK, Korea
MARCELLO PILLIA, Italy
DANIELA PISOLATO, Italo-Argentina
SIMONA POCOROBBA, ItalyGUADALUPE RODRIGUEZ, Venezuela
MAURA SAVIANO, Italy
SUSAN SHULMAN, Canada
NOEMI SILVERA, Uruguay
ALESSANDRA TRISCHITTA, Italy
PAOLO VITALE, Italy
MAYER VIVAS, Uruguay

curated by: Noemi Silvera

Web site performance: your conversion rate

So which is more important, to please the visitors or the search engine spiders? The unequivocal answer is to please the visitors. What good is a website that attracts spiders but not actual people? This is an important concept.

Setting up a website is the very first step of an Internet marketing campaign, and the success or failure of your site depends greatly on how specifically you have defined your website goals. If you don't know what you want your site to accomplish, it will most likely fail to accomplish anything. Without goals to guide you in developing and monitoring your website, all your site will be is an online announcement that you are in business.

If you expect your site to stimulate some form of action, whether it is visitors filling out a form so a representative can contact them, or purchasing a product, there are steps you can take to insure that your website is functioning at peak efficiency. One of the first indicators of how well your site is working for you is finding out the number of visitors in a given period of time. A good baseline measurement is a month in which you haven't been doing any unusual offline promotional activities.

However, just because hoards of people have passed through your gates does not mean your site is successful. Usually, you want those visitors to actually do something there. It is equally important to monitor the number of visitors to your site who made a purchase. This figure is called the site conversion rate, and it is an essential element of the efficacy of your website.

To find the site conversion rate, take the number of visitors per month and figure out the percentage of them that actually performed the action your site is set up for. For example, if you had 2,000 hits to your site, but only 25 of them purchased your product, your site conversion rate equals 1.25%. To get this figure, take your number of visitors and divide that figure by the number of visitors who made a purchase. Then divide that result by 100 (25 ?00 X 100).

If your website is set-up to get visitors to fill out a form, make sure to then figure out what the difference is between your site conversion rate and your sales conversion rate. This is because not everyone who fills out your form will actually become your customer. However, whether your site is set-up to sell a service or product, or to get the visitor to fill out a form, the site conversion rate will measure the success or failure of your website whenever you make changes to the site.

You may find that you need to implement some additional marketing strategies if you find that traffic to your site is extremely low. There are several effective methods to improve the flow of traffic to your website, particularly launching a search engine optimization campaign. This campaign is targeted at increasing your position in search engine results so that consumers can find your pages faster and easier. You can either research the steps you need to take to improve your search engine rankings, or employ a search engine optimization company to do the work for you. In either case, after your have improved your search engine positions, make sure you keep on top of them by regular monitoring and adjusting of your efforts to maintain high positions.

Another factor to examine is how easy it is for a visitor to your website to accomplish the action the site is set-up for. For example, if your goal is for the visitor to fill out a form, is this form easily accessible, or does the visitor have to go through four levels to get to it? If it's too difficult to get to, the customer may just throw in the towel and move on to another site. Make sure your buttons are highly visible, and the path to your form or ordering page quickly accessible.

Finally, have a professional evaluate the copy on your website. The goal is, of course, to get your visitor to make a purchase or fill out your form. Website copy must be specifically geared to your online campaign and not just a cut and paste job from your company brochure. The right copy can make the difference between profit and loss in your online campaign.

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PRESENTED BY Massimo D'Amico: http://www.thebesttrafficofyourllife.com
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