Tbtoyl Marketing: What you need to know about your website

If your site looks dated and unprofessional you will not make any sales.

People form an impression of your business, and whether or not they will do business with you, within 30 seconds. If your website meets one or more of the following points
(below), your web site needs an urgent overhaul:

- Your web site address is of the "fr.e.e variety" and is extra long

- Your site starts with the words "Please bookmark our site"

- Your hit counter is of the fr.e.e variety and after one year reads "You are the 27th visitor to this site."

- You don't have a way to analyze your web site traffic and determine where your traffic is coming from

- You've NEVER sold one thing at your web site either directly or indirectly

- You don't have a way of tracking leads or prospective customers when they visit your site

- There is no easy to find contact information anywhere on your pages


The secret is:

"To make sales and profits, you've got to earn people's trust, and this starts with giving them lots of ways to believe you".

If you've had your web site online for a year and not made one dollar, then you need to reassess what you are doing.

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