Do You Look For Problems To Solve Via Forums?
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Niche marketing as its best helps to solve real problems that real people live
with everyday. If you can come up with a product or service to promote in a
niche market that will help people solve their problems then you will have a
money making niche market website and can quickly build a long list of potential
customers.
The things that people view as ‘problems’ run the gauntlet of possibilities…
everything from a hang nail to a golf swing to a chronic disease are people
problems that they are looking for help to solve.
A good way to find out what people consider a problem is to visit the online
forums. People talk about anything and everything online. They discuss subjects
that they wouldn’t talk about with their best friends for the simple reason that
they can remain anonymous.
They look for solutions online for the very same reason. By visiting forums and
taking note of what people are most concerned about you can search the Internet
for products and services that will help them solve those problems. Gather the
information about the topic.
Write or have written for you articles about the topic. In this way you can find
a topic and build a content-rich website for niche marketing that helps with the
problem you have identified and that will serve the needs of people.
An additional way to use forums to help you build a niche market website is to
join a forum, identify the problem being most often discussed, post a question
that will produce many responses and use those responses to write an e-book on
the topic.
The fact is that many people will buy an e-book that is filled with information
they could actually gather for themselves. They will also purchase e-books that
will tell them what other people with the same problem they have think about or
are doing about their common problem.
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Niche marketing is not about trying to sell your product or service to the world
at large. As a small businessperson, you couldn’t afford that kind of
multi-million dollar advertising budget. It isn’t possible. You can, however,
with only a computer, an Internet connection and a good idea sell to a smaller
audience using niche marketing.
Niche marketing is not about trying to compete. Competition is taken out of the
equation when you do niche marketing. You aren’t out there in the world lined up
beside or behind a million other people who are selling the same thing you are
selling. You are selling to a specific audience that you have created for
yourself with your opt-in email list.
Niche marketing is not about selling to different people every day of the week.
Once you have your list built, you can sell to the same people time and time
again. By taking as much time as you need and putting forth enough effort to get
to know the people who make up your list of buyers you can continue to sell to
them.
Niche marketing is not about focusing on the big picture. It is about focusing
on the small picture and the smaller the better. Narrowing your niche down to a
very specific part of a larger market assures you of gaining a fair market share
of that small part. The world is a big place and there are billions of people.
You only need an infinitesimal portion of the population to have a huge list of
potential buyers of your products or services.
Niche marketing is not about seeing only the impossibilities. Niche marketing is
only about looking closely at the possibilities. Small possibilities converted
to sales can equal big profits.
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