Backorder, a new word in the universe of domains

Recently we have heard more and more about backorder, domain backorders, backorder country code top-level domain (ccTLD) and so on. But what is backorder? The term backorder refers to a recovery operation and it is the technical term used by domainers and domain experts to indicate the universe of domain recovery services.

A domain, when it is going to expire, enters a phase where it becomes registrable. It often happens that a domain, either by choice or by mistake, is not renewed and it goes into expired status, becoming available for a new registration.

Backorder services come into play at this moment. They start making repeated registering attempts until recovery operation (backorder) and registration on behalf of the customer using the service.

In this operation the customer is absolutely a witness. His only responsibilities regard choosing the domain, nothing else. When he expresses the bid for the recovery, the backorder (the person in charge of the service) will try to regain the domain, satisfying the customer and increasing the success rate of the service. This success rate helps to show to the customer the true potential of the service and makes us understand how important it is to use a professional and safe service.

The most important thing to remember is that we only pay when backorder domain registration is successful.